Hope For Earth Day Campaign



by Mude Drinks & Hoja Nueva 

Lead Ambassador: Elle L 

Produced by: Megan Stewart 

Ambassadors: Rita Ora, Dr Lisa Cunningham, Millie Gooch, Sarah Mulindwa, Louise Hazel

Edited by: Lucy Berry, Final Cut

Finishing Artist: Michael Pearce 

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"a campaign called ‘Hope For Earth Day’.... raising awareness and funds for a non-profit organisation, Hoja Nueva. 20% of all Mude Drinks proceeds will go to protecting and re-wilding the Peruvian Amazon."
- SPINDLE Magazine 

"The project aligned us on our shared passion and purpose to protect the planet. ‘Hoping’ was the soundtrack to the creative campaign, which celebrated Earth Day and raised $15 000 for a non-profit organisation, Hoja Nueva. We had some incredible messages of support from Rita Ora to Arizona Muse....their vegan drinks are delicious and mood-boosting – as a company they are conscious and carbon-neutral." - 1883 Magazine